development site advisors

After their departure from Eastern Consolidated, Rubin and Lev started development site advisors (DSA), with the goal to create a new standard of excellence in the development site sector. By utilizing their niche focus, deep zoning expertise, and their proprietary data and software, they understand the complex zoning codes, site values, neighborhood dynamics and the development process and offer clients unparalleled service.

My Role

Designer (website)

The Challenge

Starting the company from the ground up, Rubin and Lev needed not only a website but also their branding established. Because their focus is solely on development and not real estate, they wanted to stand out in a different way.

The Solution

Color palettes such as blue, green and red is commonly used in the real estate industry. For a bold, fresh and more modern look, we decided that DSA's branding should go in another direction. With the use of large bold san serif fonts, fresh eye grabbing hot pink and beautiful architecture sketches, reflects DSA's confidence to shake up the industry in a new way no other company can see coming.